Shift the Tide in Business
Transforming Professional Environments through Practical Wisdom and Self-Mastery
We are reintroducing the undeniable connection between the heart and business.
The company reflects the state of its leader. Focusing on self-understanding opens the door to elevating your team, your business, and the natural flow of lasting progress.
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Our free Morning Seminars offer practical guidance, real-world insights, and a values-driven community grounded in practicing universal principles.
Change is exciting. Become part of the mindset shift. Learn how self-mastery can transform not just your leadership, but your entire life. We’ll support you every step of the way.
First: Join Free Business Morning Seminar
Titles and speakers of our recent seminars
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How did a housewife become the president of a company and grow the business?
Yasumi Mccaig, President, Advanced Precision Machining
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Real trust creates happiness in employees
Rory Geoghegan, CEO, Blue Hills Ventures
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Tapping into consciousness
Sean Akari, Attorney of Law / Standup Comedian
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Be Newsworthy: How to get your business on the news
Hillary Soriano, Presient, Lavi PR
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What is RINRI?
Definition of RINRI
Rinri means "ethic"in Japanese. The RINRI we call is the correct way of daily life. If our daily life is correct, our prosperity is waiting for us. If the life style is not correct, a hardship appears as a warning sign.
Who is RINRI San Diego?
RINRI has more than 70,000 business owners and leaders for its member in Japan and other countries. In the US, there are three chapters in California, Los Angeles, Orange County, and San Diego. San Diego Chapter is only the one providing the seminars for English speakers.
Is it a business or lifecoaching?
RINRI is an activity based on validated outcomes from many tryouts for more than 50 years. So we learn those principles and put those into our actions. It is not typical business or life coaching based on recent studies (or those may be not even rely on studies but individual experience). Most of those are written our text book, "Happiness for All".
RINRI Corporate Membership
​At RINRI Corporate Membership, business owners and leaders learn ethical practices with the aim of self-innovation of management and bringing healthy prosperity to companies. (​Rinri means ethics in Japanese)
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Mission Statement
Our mission is to contribute to the prosperity and peace in the world through RINRI research and practice, with the aims of life improvement, moral upliftment, and cultural development for all. We undertake the following activities to fulfill the above mission
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